Greg Russell Named South Western Regional Sales Manager at A.C. Lighting

by Jacob Coakley


Greg Russell will be based in Phoenix.
Greg Russell will be based in Phoenix.

Greg Russell is the new south western regional sales manager at A.C. Lighting. He will be based in Phoenix, Ariz., and rep A.C. Lighting throughout the southwest. Russell has 25 years experience in the production entertainment field.

A.C. Lighting Inc. Appoints South Western Regional Sales Manager

North American entertainment technology reseller, A.C. Lighting Inc. is pleased to announce the appointment of Greg Russell as South Western Regional Sales Manager.

Based in Phoenix, Arizona, Greg’s new appointment will see him promoting A.C. Lighting Inc.’s extensive range of exclusive entertainment technology brands throughout the South Western United States.

Bringing a wealth of experience and expertise to the role, Greg has been working in the production entertainment industry for over 25 years providing lighting, sound, rigging, design, installation and production management to a range of clients including high profile artists, venues and television shows.

Having worked as a designer and consultant in many disciplines, Greg has excellent product knowledge and will be offering on-site demonstrations and presentations for leading entertainment technology brands distributed by A.C. Lighting Inc. including Chroma-Q™; fixture line, Jands Vista; Lighting control line, ArKaos; Media server line, LedGo; LED panel line and Prolyte; truss line.

Greg’s new appointment highlights the company’s commitment to further developing its business and keeping pace with the ever changing demands of its customers.

A.C. Lighting Inc.’s Vice President of US Sales and Marketing, Fred Mikeska comments, “Greg’s vast experience in the entertainment production world, coupled with his technical product knowledge will be extremely valuable for our growing customer base… We are very pleased to welcome Greg to A.C. Lighting Inc. and look forward to the busy year ahead.”

For more information on A.C. Lighting Inc., please visit