Alley Theatre Honored with Houston Mod Preservation Award

by Jacob Coakley
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The Alley Theatre received the Houston Mod Preservation Award from Houston Mod in acknowledgment of all the work the Alley Theatre does for “furthering the knowledge, appreciation and preservation of modern architecture and design in Houston and Texas.”

Alley Theatre Honored with Houston Mod Preservation Award

HOUSTON, TX – On October 16, 2014 the Alley Theatre was honored with the Houston Mod Preservation Award. The award, presented by Houston Mod, recognizes Alley Theatre for furthering the knowledge, appreciation and preservation of modern architecture and design in Houston and Texas. Houston Mod’s president Steve Curry states that the Houston Mod Preservation Award “is specifically intended to celebrate Alley Theatre's stewardship of this unique modern Houston landmark, especially appropriate now that the renovation is underway.”

“As stewards of our iconic building in the heart of the downtown Theatre District, it is paramount for us to maintain the character of the architecture while enhancing functionality of the building as a modern working theatre, with state-of-the art theatre technology and modern audience amenities” stated Managing Director Dean R. Gladden. “We are honored to accept the Houston Mod Preservation Award during this exciting moment in the Alley’s history.”

The award program is open to nominations from all of Houston Mod membership, and conferees are selected by vote of the HM board of directors.  Past recipients have included the Humble/Exxon-Mobil building downtown, the Heights Bank on Washington Street, The Center on West Dallas Street, Baker Botts Law Firm, Gragg Building (City of Houston), Brochstein's on South Main Street, and Temple Emanu El on Sunset Boulevard.

As the Alley Theatre undergoes the first major renovation in its history, all 2014-2015 season performances are at the University of Houston’s (UH) main campus. Details about the previously announced renovation can be found at www.alleytheatre.org/renovation.

Construction on the Alley Theatre building began in July, 2014 and will continue through the summer of 2015, with the grand opening of the renovated Alley Theatre scheduled for October 2015. Having raised $47.5 million in the “Extended Engagement” campaign, the theatre intends to raise a total of $56.5 million by August 2015 to complete the first two phases of the campaign, Artistic Enhancement and Renovation. This will allow the theatre to have the building costs secured, before the Alley Theatre begins its inaugural season back in its downtown home.

ABOUT HOUSTON MOD

Houston Mod was established in 2003 as a non-profit membership organization dedicated to promoting knowledge and appreciation of modern architecture in Houston and Texas. Houston Mod advocates the preservation of this cultural legacy and seeks support from its members and the public in achieving this goal.

Houston Mod holds events such as lectures, exhibitions, workshops, film screenings, and tours. Four publications have been produced about modern architecture and architects from the Houston region. A website informs of current events and issues while also archives the works of many important modern structures both demolished and still with us in the area.

Houston Mod created and continues the award winning Mod of the Month program to spotlight buildings in need of new preservation minded owners. The group also helped establish Houston Modern Market which recently completed its second annual show. In April 2012, Modern Month, also established by Houston Mod, will be celebrated for a third year to bring more focus to the cause and now at a state wide level. The Houston Mod Preservation Award honors good works of modern preservation. Houston Mod is a friend organization of DoCoMoMo, an international preservation group. Houstonmod.org

ABOUT THE ALLEY THEATRE‚Ä®With its 177 employees, the Alley Theatre produces 393 performances annually, more than all other performing arts organizations in the Theater District combined.  The Alley has attracted over 8 million people to Houston’s Theater District since 1968 and has a $34.5 million annual economic impact on the City of Houston (“Arts & Economic Prosperity III: The Economic Impact of Nonprofit Arts & Culture Organizations and their Audiences in the City of Houston,” Americans for the Arts, 2005.)

The Alley Theatre, one of America’s leading not-for-profit theatres, is a nationally recognized performing arts company focused on collaborating with resident actors, visiting artists, directors, designers and authors to cultivate the new voices, new work, and new artists of the American theatre.  Under the direction of Artistic Director Gregory Boyd and Managing Director Dean R. Gladden, the Alley has also brought its productions to 40 American cities, and to Berlin, Paris, St. Petersburg and New York’s Lincoln Center, as well as to major European festivals (including two in one season at the Venice Biennale) and Broadway. As a recipient of the Special Tony Award for Outstanding Regional Theatre, the Alley creates a wide-ranging repertoire and innovative productions of classics, neglected modern plays, and premieres, as well as new works that will become classics for the future developed through the Alley’s New Play Initiative. During the 2014 - 2015 season the Alley Theatre will be performing at the University of Houston’s Wortham Theatre as the Alley’s downtown home is being renovated. For more information go to www.alleytheatre.org/uh